At Balance Luggage ("we," "us," or "our"), accessible via balanceluggage.com, we respect your personal privacy and are committed to protecting it. This Privacy Policy outlines how we collect, use, disclose, and protect your personal information when you visit our website, subscribe to The Inner Circle, purchase our travel gear and accessories, or communicate with our Concierge Desk. Please read this policy carefully.

 

By accessing or using our website, you agree to the collection and use of information in accordance with this policy.

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1. Information We Collect

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We collect information that identifies, relates to, describes, or is reasonably capable of being associated with you ("Personal Information").

• Identifiers & Contact Details: Name, shipping address, billing address, and email address collected when placing an order, creating an account, or subscribing to The Inner Circle.

• Transactional & Payment Data: Payment details (credit/debit card numbers, billing addresses) processed securely through PCI-DSS compliant payment gateways via Wix Stores. We do not store or host full payment card numbers on our servers.

• Transactional SMS & Phone Data: Phone numbers collected during checkout are used strictly for transactional communications (such as order confirmations, delivery alerts, and shipping updates). We do not use your phone number for unsolicited promotional text messages without explicit opt-in consent.

• Device & Technical Information: IP address, browser type, operating system, device identifiers, referring URLs, time zone settings, and page navigation patterns collected automatically via cookies and site analytics.

• Customer Support Communications: Correspondence, emails, and notes sent to our Concierge Desk regarding product inquiries, 30-day trial evaluations, returns, or warranty claims.

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2. How We Use Your Information

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We use your Personal Information for legitimate business, operational, and transactional purposes:

• Order Fulfillment & Logistics: To process payments, pack orders, dispatch shipments via U.S. carriers, and send order tracking updates.

• Marketing & Communications: To send email updates, private launch notifications, promotional offers, and news to subscribers of The Inner Circle. You may opt out of receiving promotional emails at any time by clicking the "Unsubscribe" link at the bottom of any marketing email.

• Customer Concierge Support: To assist with orders, manage returns under our 30-day trial period, process exchanges, and fulfill warranty obligations.

• Site Analytics & Security: To analyze web traffic patterns, enhance user experience, debug errors, and protect our site against fraudulent or illegal activity.

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3. Sharing & Disclosing Your Information

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We do not sell your personal information for monetary compensation. We do not share your personal information with third parties for cross-context behavioral advertising. We disclose personal data only to trusted service providers essential to our business operations:

• Platform Provider: Wix.com, which powers our website infrastructure, customer databases, and secure checkout environment.

• Payment Gateways: Third-party payment processors operating under strict industry PCI-DSS security compliance standards.

• Logistics Partners: Warehousing and shipping fulfillment providers necessary to deliver physical orders within the United States.

• Email & Communication Tools: Third-party email platforms used to manage The Inner Circle subscriber lists and deliver transactional/marketing emails.

• Legal Requirements: When required by applicable law, court order, or governmental regulation, or to protect the rights, property, and safety of Balance Luggage, our customers, or the public.

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4. Cookies, Tracking & Cookie Preferences

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Our platform uses cookies and similar tracking technologies (such as pixels and web beacons) to keep track of items in your shopping cart, maintain site operational integrity, and analyze performance.

• Essential Cookies: Required for standard site functionality and checkout security.

• Analytics Cookies: Used to evaluate how visitors interact with our store so we can improve site layout and performance.

You can set or adjust your browser to decline non-essential cookies. However, disabling essential cookies may impact your ability to complete a purchase on our website.

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5. Data Security & Retention

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• Security: We employ commercial SSL/TLS encryption to protect data transmitted between your browser and our site. While we maintain administrative and technical safeguards, no transmission over the internet can be guaranteed to be 100% secure.

• Data Retention: We retain your Personal Information only for as long as necessary to fulfill the purposes outlined in this policy, complete orders, resolve disputes, comply with legal obligations, and maintain business financial records.

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6. Your State Privacy Rights

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• Depending on your U.S. state of residence (e.g., California, Virginia, Colorado, Connecticut), you may have the following rights regarding your Personal Information:

• Right to Access / Know: Request details regarding the categories and specific pieces of Personal Information we hold about you.

• Right to Deletion: Request the deletion of your Personal Information, subject to certain legal exceptions (such as tax compliance or active order processing).

• Right to Correction: Request updates to inaccurate or incomplete personal records.

• Non-Discrimination: We will not discriminate against you for exercising any of your legal privacy rights.

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To exercise your privacy rights, please submit a request to our Concierge Desk at Info@BalanceLuggage.com.

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7. Children's Privacy (COPPA)

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• Our website and travel products are intended strictly for adults. We do not knowingly collect or solicit Personal Information from children under the age of 13 (or 16). If we learn that we have inadvertently collected personal data from a minor without verified parental consent, we will promptly delete that information.

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8. Geographic Scope

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Balance Luggage operates and ships exclusively within the United States. Our web services and operations are managed from servers located within the United States.

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9. Contact Us

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If you have any questions, concerns, or privacy requests regarding this Privacy Policy, please reach out to us:

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Brand: Balance Luggage

Concierge Desk: Info@BalanceLuggage.com

Website: balanceluggage.com